Thursday, October 25, 2007

Feature Fluff a failure

I was disappointed with the third session I attended because of the misleading title. Expecting to gain clearer insights on enriching feature stories with interesting facts and visual descriptions, I was surprised when it turned out to be fifty minutes of the Post showing off its last ten or so layout designs for its features page. It was still informative, but when I think about fluff, I really think of content. The woman who led the presentation was very passionate and apparently also very into coffee.

These were the basic concepts covered in the session:
-use one image but play it big
-"Content drives design"
-creative cropping
-making things more digestable without dumbing them down

Jim Mustian

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