Sally Turner from Eastern Illinois University presented this session that discussed the importance of using every source possible.
Turner said every person on campus could be a potential source, including the lunch lady and the maintenance worker. Using the same sources over and over, such as the president of the university or the head of a department will eventually become obsolete. Quotes will become uniform and answers will always be vague when interviewing "important" people. A public face of the school will always sugarcoat things, why would they ever say anything negative about the place that writes the checks?
The session gave me some good ideas that I plan to implement when I return to NSU.
-- Lauren Sciba
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